How Mia Video Credits Work on Shopify (and How to Buy More)
Mia runs on video credits, and the rule couldn't be simpler: 1 credit = 1 product video. There's no subscription math to untangle — you spend a credit when you generate, you can see your balance at the top of the dashboard, and you top up with a one-time credit pack whenever you need more. Here's everything the credit system does.
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1 Check your credit balance
Your balance sits right at the top of the dashboard as a Credits badge, with the reminder 1 credit = 1 product video beside it. The info tooltip spells out the same thing — Each video generation costs 1 credit. Purchase more credits to generate additional videos. — so you always know where you stand before you generate. New stores start with 5 free welcome credits so you can try Mia before buying anything.
2 See the cost before you generate
Whenever you select products, Mia shows the exact cost above the generate button — for example Will use 2 credits to generate 2 videos. Because it's one credit per product, the number of credits always matches the number of videos you'll get. The same line also tells you how many credits you'll have left after the job — for example · 219 credits left after — so there's never a surprise.
3 When you're low on credits
If you select more products than you have credits for, the cost line switches to Not enough credits — you need X but have Y. Buy more to continue, and the generate button turns into a shortcut to top up. You can't accidentally start a generation you can't cover — Mia points you to buy more first.
4 Buy more credits
Click Buy More Credits at the top of the dashboard (or the top-up shortcut when you're low) to open the credit packs. As the page explains, you purchase video credits once — no recurring charges, and larger packs come with better value. Pick a pack, approve the one-time charge in Shopify, and your credits are added to your account, ready to spend on your next generation.
5 Credits never expire
There's no clock on your credits. The credit packs are a one-time payment with no recurring charges, and any credits you buy never expire — so you can top up now and generate videos whenever you launch new products, with no monthly commitment hanging over you.
Frequently asked questions
How do Mia's video credits work?
One credit makes one product video: when you generate, Mia spends one credit per product you selected. Your balance shows at the top of the dashboard, and the cost preview tells you exactly how many credits a generation will use before you start.
How much does one video cost in credits?
One credit per video. If you select three products, you'll use three credits and get three videos (each with several takes to choose from).
Do video credits expire?
No. Credits you purchase never expire — you can buy them now and use them whenever you're ready to make more videos.
Is Mia a subscription?
Credit packs are a one-time purchase with no recurring charges. You buy credits when you need them rather than committing to a monthly plan.
What happens if I run out of credits mid-project?
When you don't have enough credits for your selection, Mia shows a "Not enough credits" message and turns the generate button into a shortcut to buy more. Top up, approve the one-time charge in Shopify, and your new credits are added to your balance.
Do retries cost credits?
No. Retrying a failed take is free, and if none of the takes in a set pass Mia's quality check, the one-time Retry for free option regenerates the whole set without charging a credit. If every take in a set fails outright, the credit is refunded automatically.
Do new stores get free credits?
Yes — new installs start with 5 free welcome credits so you can generate your first five product videos and see the results before buying a pack.
Where do I buy more credits?
Use the Buy More Credits button at the top of the dashboard. It opens the credit packs, where you choose a one-time pack, approve the charge in Shopify, and the credits are added to your account.